Renowned for its innovation in garden products, Flymo-Electrolux provides a range of unique, "easy-to-use products" such as mowers, trimmers and hedge trimmers that are designed to make gardening tasks easier and more enjoyable. The British invention of the Hovercraft was the inspiration to develop a "Flying Lawnmower" which needed no wheels and could float on a cushion of air in any direction. That concept became FLYMO.

Ever since the beginning over 40 years ago, Flymo-Electrolux has launched milestone garden care products such as lawn mowers, grass trimmers, hedge trimmers and garden vacs, with the majority of the products being electric. Flymo-Electrolux has consistently been tracked as the strongest brand in the garden care industry.